Jun 11, 2022
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The Internet has entered the dilemma that the demographic dividend is almost exhausted and the stock market replaces the incremental market, but growth bulk sms service cannot be given up. This article describes how product managers should think, find and exploit incremental opportunities in this environment. The Internet has entered the era of stock Since the outbreak of the mobile Internet in 2011, after several rounds of model innovation and industry reshuffle, the blue ocean bulk sms service has been dyed into a red ocean by fierce competition, and the demographic dividend is almost exhausted. According to the data released in "China Mobile Internet Traffic Quarterly Analysis Report", the year-on-year growth in the number of mobile devices has been bulk sms service declining since January 2018. Year-over-year growth of more than 15% two years ago is now only 3%. Looking for incremental opportunities in the stock era, how should product managers think? The Internet industry has entered the era of stock. The entire industry has stabilized, the trial-and-error and expansion bulk sms service of new businesses has slowed down as a whole, and venture capital in the industry has returned to rationality. The next predictable outlet is the change brought about by 5G, but it has not yet reached the outbreak period. There is an atmosphere of anxiety bulk sms service spreading across the industry. seems that everything is revealing that the fertile soil of the mobile Internet on which we live has dried up, and it is difficult to grow new branches and leaves. However, in the era of stock, should the ambition and pace of product expansion be put away? Not necessarily, even if it is to bulk sms service survive in the cracks, there is a way to survive and grow. Look for incremental opportunities There are still incremental opportunities in the stock era, but higher requirements are placed on .